Active Parents Growing Market for Baby Retailers Baby Sherpa Great for Families' Summer Vacations
by Anonymous

June 7, 2004 -- Active and Travelling Families and Love 4 - in - 1 Diaper Backpack

Active parents, hungry to simplify their lives, are eating up Baby Sherpa™ – the first 4-in-1 diaper backpack to hit the North American marketplace.

In fact, many retailers are catering directly to active parents with special in-store displays featuring gear for families on the go.

"Dads (or soon-to-be Dads) especially love the sporty look and efficient 4-in1 combination of Baby Sherpa™," said company CEO, Heather Campbell-Dewar. "And, with summer here many families are travelling and going to amusement parks,outdoor events and activities, Baby Sherpa is an active family favorite and 'must have gear'.

Baby Sherpa™ is a high quality, hands-free performer that outpacks the competition. Technically and ergonomically designed, it features the following four gear bags in one:

Cooler – soft-sided storage for snacks & beverages

Diaper – large change pad, insulated bottle holder, pacifier clip, toy loops, abundant storage for baby gear & ‘tough as nails' zippers

Video – padded pocket for safety & protection.

Personal Gear – secure pouch for wallet, keys, glasses, cell & PDA "My husband Gary and I are active parents," said Heather Campbell-Dewar, who couldn't find one bag capable of carrying all our gear. Out of this need, Baby Sherpa™ was born."

"Baby Sherpa is committed to addressing the lifestyle needs of active families," said Campbell-Dewar.

The feedback they have received from customers is interesting and rewarding-"Baby Sherpas have travelled the world. We have received letters from parents who have taken them skiing, boating, and on every major airline around the world. They have been at the Great Wall of China, Paris and of course Disneyland,to name a few", said Heather."Having parents tell us that we made their lives and trips easier is why we started Baby Sherpa."

Baby Sherpa™ is a leading edge designer of gear-carrying solutions designed to simplify and help organize active families. Founded in 2002, Baby Sherpa™ has received various juvenile product awards for excellence and innovation. They have offices in Wheaton, Illinois and Stony Mountain, Manitoba, Canada.

Check out Baby Sherpa on line @ www.babysherpa.com

For further information:
Heather Campbell-Dewar
Telephone: 1-888-333-3424
Email: info@BabySherpa.com




This article courtesy of http://www.running-resource-directory.com. You may freely reprint this article on your website or in your newsletter provided this courtesy notice and the author name and URL remain intact.

Submit Your Article